Behind the Booth

Behind The Booth is a music industry news page and podcast dedicated to in-depth interviews with global music industry professionals. Originally launched as Beyond The Booth, the brand faced an unexpected challenge when another platform released a podcast with the same name. To stay ahead of the curve, founder Jack needed a fresh new identity that would resonate with their audience while maintaining brand recognition.

I stepped in to rebrand Behind The Booth, crafting bold new logo types, refreshed visual identity, and custom social media templates to keep their content looking slick. From Instagram and YouTube assets to podcast cover art, every design element was reimagined to match the energy of their industry insights.

With a seamless brand glow-up, Behind The Booth is back in the spotlight—louder, sharper, and ready to keep the music industry and it’s listeners plugged in.