I’ve helped lifestyle brands, fashion e-coms, tech titans, and many others across the world transform their visual narratives to magnetic brand experiences.
Bob's your uncle
In my house, creativity was a currency. Watching my Uncle Bob turn product design into a life of international travel showed me early on that design was my ticket to the world. Since then, my design career has been a journey of intentional moves. From the vibrant design scene in Melbourne to the bold, tech-forward energy of the Amsterdam, my career has been a global pursuit of creative connection.
Mrs World Wide
Now based in the fast-paced innovation of Abu Dhabi, I’ve become a cultural sponge. I bridge the gap between visual storytelling and deep user experience. For my clients, this means work that isn’t just ‘fresh’, it’s work that understands people across continents. I’m here to push boundaries, create genuine connections, and (usually) find the city’s best coffee or matcha along the way.
Enjoying a typical Dutch breakfast – Hagelslag on bread